JRG Design Works
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Graphic Design

Radio-TV Interview Report Media Kit

Design Challenge

Bradley Communications needed a redesign of the media kit for its primary publication, Radio-TV Interview Report. The president wanted a new kit to reflect the professionalism and high quality for which the company known in the broadcast industry.

Design Solution

I completely overhauled the media kit design, spending most resources on a new, full color folder, where first impressions are made. Because the design needed photographs specific to the publication's target industry, stock photography could not be used. I directed and photographed two models, on location, for use on the folder. The kit also included a new designs of the Radio-TV Interview Report brochure, special issue ads, testimonials, business card, and sample issue.

Radio-TV Interview Report Media Kit Folder
Radio-TV Interview Report Brochure
Radio-TV Interview Report Special Issue Ad